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Hook Analyzer

The first line decides whether anyone watches the rest. Paste your opening and get a transparent score — five signals, each with the exact reason and fix. No sign-up, no AI black box.

Runs entirely in your browser — nothing is uploaded, no account needed.

Why a rule-based score beats a vibe

Retention graphs for Shorts all share one feature: a cliff in the first two seconds. Whatever the video is about, the opening line decides how steep that cliff is — which makes the hook the highest-leverage sentence you'll write. It's also the cheapest one to fix: rewriting a hook is free, rewriting a video isn't.

The analyzer is deliberately not an AI. Five plain rules — length, specificity, curiosity, viewer address, punch — each shown with the exact reason and a concrete fix. A rule-based score is reproducible: change the thing it names, run it again, and the number moves because the writing changed, not because a model rolled differently.

How it works

Three steps

1
Paste your hookType or paste the first line your video says out loud — the one on screen in the first three seconds.
2
Read the breakdownEach of the five signals shows what it checked, whether it passed, and why — nothing hidden behind a model.
3
Fix and re-scoreApply the tips, paste the new version, and watch the score move. Then build the real thing in the studio.
FAQ

Common questions

How is the score calculated?

By five plain rules — length, a specific number, a curiosity trigger, whether it addresses the viewer, and a punchy start. Every point is explained on the page; there's no AI grading it.

What makes a strong hook?

A tight line (roughly 4–12 spoken words) that opens a curiosity gap, names something specific, and talks to the viewer — with no 'so, today I want to…' throat-clearing before it.

Does this send my text anywhere?

No. The analyzer runs entirely in your browser. Your hook never leaves the page.

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